Free while you build. Pay when it goes live.
Every project builds and tests for free. When real members start using it, it takes a plan with one number to watch: its active members a month.
Free
$0
Free while you build and test
Test only
No live members yet
- Build, test and preview everything
- 100 real people in test
- Up to 10 projects
Launch
$49/ month
per project, billed monthly
500
live active members a month
- 100 real people in test
- 25,000 X reads a month
- Try it free for 14 days
Growth
$199/ month
per project, billed monthly
3,000
live active members a month
- 250 real people in test
- 65,000 X reads a month
- Your app on your own domain
Scale
$499/ month
per project, billed monthly
10,000
live active members a month
- 1,000 real people in test
- 160,000 X reads a month
- Your app on your own domain
Enterprise
Custom
Custom pricing and limits
10,000+
live active members a month
- Limits agreed for your project
- Your app on your own domain
- X trackers as often as every 5 minutes
- For agencies running many projects
Prices are per project, in US dollars, and include tax.
Every plan, side by side
Every plan gets the whole product. Bigger plans fit more people.
| Plan feature | Free | Launch | Growth | Scale | Enterprise |
|---|---|---|---|---|---|
| Price | $0 | $49 a month | $199 a month | $499 a month | Custom |
| Live active members a month | Test only | 500 | 3,000 | 10,000 | 10,000+ |
| Real people in test | 100 | 100 | 250 | 1,000 | Custom |
| Your own domain | Not included | Not included | Included | Included | Included |
| X reads a month, live | Not included | 25,000 | 65,000 | 160,000 | Custom |
| X trackers refresh at most every | 6 hours | 6 hours | 6 hours | 6 hours | 5 minutes |
| Quests, points, rewards, leaderboards | Included | Included | Included | Included | Included |
| Proof checks and AI reviews, within fair use | Included | Included | Included | Included | Included |
Four promises, so the bill never surprises you
You pay when you go live
Building and testing are free. A project needs a plan only when real members use it live.
One number per plan
Each plan is sized by live active members a month. Proof checks, AI reviews and X tracking come with it, within fair use.
Going over never breaks your live app
There are no overage bills, and your live app keeps serving every member. A paid project over its plan two months in a row moves up one plan at its next renewal, and you see the new plan and date first. On Scale, we talk about Enterprise instead.
One 14-day trial
Each organization gets one 14-day live trial on the Launch plan, with no card. If it ends before you choose a plan, your live app keeps running for 7 more days.
The fine print, in plain words
Who counts as an active member
A live member is active in a month when they come back and use your app, signed in, on a later day than the day they joined. People who sign up and never return don’t count. Test members never count, and importing members or reporting activity for them from your server doesn’t make them active. Days and months are counted in UTC.
- Doesn’t countMia joins on the 3rd and never comes back
- Counts onceSam joins on the 3rd and plays again on the 9th
- Counts onceLee plays on ten different days
- Doesn’t countYour team’s test members
Fair use
Proof checks and AI reviews come with every plan, with no per-check price. X tracking has the monthly allowance in the table above. We watch what each project costs to run, and if one is far outside what its plan is built for, we get in touch instead of sending a bill.
X tracking is best effort
Domino reads X through a shared provider, so posts and their numbers can arrive late. Posts are read again as they age: every 6 hours for two days, then daily until they’re a week old. Every X read in live counts toward the plan’s budget, tracker searches and quest checks on X alike: 25,000 on Launch, 65,000 on Growth, 160,000 on Scale a month. Test shares 5,000 across your organization. A used budget pauses X trackers until next month; quest checks keep working.
How Domino reads XDo I need a card to start?
No. Building and testing are free, and so is the 14-day trial. You choose a plan for a project in Console when you’re ready, and pay through Stripe.
When does the trial start?
When someone in your organization first approves a promotion to live for a project without a plan. That project runs on the Launch plan for 14 days. Each organization gets one trial.
What happens when the trial ends?
Choose a plan for the project. If you don’t, its live app keeps running for 7 more days, though new promotions wait for a plan, then goes offline until the project has one. Test keeps working the whole time.
Is the price per project?
Yes. Each live project has its own plan, and an organization can keep up to 10 projects on Free. There’s no discount for several projects: if you run many communities, for example as an agency, talk to us about Enterprise.
What if we go over our plan?
Your live app keeps working and there’s no extra bill. Console shows your count and warns you as you near the limit. If a project you pay for in Console is over two months in a row, it moves up one plan at its next renewal, at the same billing period, and Console shows the new plan and date first. A change you’ve already scheduled, such as a cancellation, stays as it is. On Scale, we talk about Enterprise instead.
Monthly or annual?
Either. Paying annually costs ten months’ price, so two months are free. The limits are the same every month.
Do prices include tax?
Yes. You pay the listed price wherever you are, and any VAT or sales tax is inside it.
What are real people in test?
People who join your test app, by signing in or through a member import, such as friends trying it before launch: 100 on Free, 100 on Launch, 250 on Growth, 1,000 on Scale. Test members your team creates never count. Once test is full, new people can’t sign in to it; people already in keep playing.
Can I use my own domain?
On Growth and above, your live app can run at your own address. If a project moves below Growth, its domain comes off at the renewal.