How Solflare Automated Their Drip Campaign Verification Without Any Developer Time

Picture of the author
Vincze Kalnoky

Solflare, one of Solana's leading wallets with over 19 million users, needed a solution to verify and track user actions from their Drip banner campaign without burdening their development team. Using Domino's automated quest forms, they gained 15,000 new Twitter followers and grew their Telegram channel from 0 to 5,500 members through a single campaign, all with zero manual verification required.

The Challenge: Validating Banner Ad Conversions

When Solflare launched their banner campaign on Drip, they faced a common challenge: how to verify that users clicking through actually completed important actions like following social channels, joining communities, and connecting their wallets.

"A big problem was finding a platform where we don't have to ask users for personal info and can properly track tasks like supporting Solflare on socials, downloads, and on-chain actions," explains Aleksandar Bibovski, Head of Growth at Solflare.

Previous Campaign Experience

To illustrate the difference, Bibovski shared a past campaign experience:

"At another project, we had a campaign where three team members spent two weeks full-time reviewing submission data. Now with Domino for our campaigns, other team members don't spend a single minute on verification."

The Solution: Automated Quest Verification

Solflare used Domino to create a quest form that automatically verified:

  • Twitter follows and retweets
  • Telegram channel joins
  • Solflare wallet connections
  • On-chain transactions

"Domino is Web3's Zapier," explains Bibovski. "It's the best at properly tracking on-chain user interactions and connecting them with crypto and Web3 related products and campaigns."

Implementation Process

Working with Domino proved straightforward:

  1. Define tracking requirements
  2. Set up automation
  3. Internal testing and refinement
  4. Launch campaign

Most importantly, the verification happened instantly without requiring developer resources. "The support is enormous from your side. You're really responsive and on top of everything. There are suggestions coming your way which helps a lot to have more minds on our campaigns," says Bibovski.

Expanding Beyond Drip

The success of the Drip campaign has led Solflare to expand their use of Domino. "We actually already got three more requests to do the same campaign," shares Bibovski. "The communities are reaching out to us. When we finish this campaign, we will have pretty much similar campaigns lined up."

Looking Forward

For teams considering Domino for their Drip campaigns, Bibovski's advice is clear: "Domino is one tool that helps you automatize your campaigns, scale your questing tasks, and track all user actions during campaigns, no matter if they're on-chain or off-chain."

The platform's ability to track both Web3 and social actions while maintaining a seamless user experience makes it uniquely suited for banner ad conversion campaigns. Teams can launch complex verification flows with confidence, knowing every action will be tracked and verified automatically.

Impact and Results

As Web3 projects continue using banner platforms like Drip to drive growth, Solflare's experience demonstrates how Domino can transform ad campaign validation from a two-week manual process into an instant automated verification - all without requiring a single line of code from your development team.

For teams looking to run Drip campaigns without the overhead of manual verification, Domino offers a ready-to-use solution that can be implemented in days rather than weeks. The platform's proven track record with major projects like Solflare shows its potential as the go-to verification layer for Web3 marketing campaigns.

Level Up Your dApps

Start using Domino in minutes. Use automations created by the others or build your own.

App screenshot